How to Sell Digital Art on Instagram: A Beginner's Guide 😮

Learn how to sell your digital artwork and build a brand on Instagram.

The thing is:

Instagram is a powerful platform for visual creators, especially digital artists. With its focus on images and videos, it’s an ideal space to showcase your artwork and attract potential buyers. In this guide, we will cover how to set up your Instagram account, create a content strategy that appeals to your audience, and use Instagram’s features to sell your art directly. We’ll also discuss how to market your Instagram page and grow a loyal following that leads to sales.

Steps to be followed:

1. 1. Set up a professional Instagram account for your art business. \n2. Post high-quality images of your artwork, using engaging captions and hashtags. \n3. Use Instagram Stories, Reels, and IGTV to showcase your process and behind-the-scenes content. \n4. Set up an online shop on Instagram or link to external platforms like Etsy or Gumroad. \n5. Promote your art through collaborations and influencer shoutouts.

Tips

• Focus on building relationships with your followers by engaging with comments and direct messages. Use Instagram Ads to target potential buyers who might be interested in your art. Regularly update your Instagram page to keep followers engaged and attract new ones.