A high bounce rate can stem from issues like slow loading times, mobile incompatibility, intrusive pop-ups, or poor user experience.

If your bounce rate remains high even with great content, you may have underlying technical or UX issues. Start by testing your site’s loading speed, as slow pages can lead to quick exits—compress images, leverage caching, and consider a Content Delivery Network (CDN) if necessary. Ensure your site is mobile-friendly since most users browse on their phones; text, images, and buttons should be easily readable on small screens. Review your site for intrusive pop-ups, which can be off-putting, and consider spacing them out if necessary. Finally, create clear navigation to make it easy for users to explore other pages. By addressing these UX aspects, you should see a lower bounce rate and better engagement.