Low email open rates are often caused by unengaging subject lines, poor timing, or irrelevant content. Test different subject lines and send emails at optimal times for better results.

If your email open rates are low, you may need to work on your subject lines. Craft attention-grabbing subject lines that spark curiosity or offer value to encourage subscribers to open your emails. Poor timing can also affect open rates—experiment with different send times to see when your audience is most likely to check their inbox. Finally, make sure your email content is relevant to your subscribers’ interests. If they don’t find your emails valuable or helpful, they’re less likely to open them in the future.