Poor rankings can result from low-quality backlinks, weak on-page SEO, outdated content, or misalignment with search intent.

If your content isn’t ranking, start by reviewing your on-page SEO. Ensure your content contains primary and secondary keywords naturally within titles, meta descriptions, and headers. Regularly updating your content to reflect new insights or data can keep it relevant. Next, focus on building high-quality backlinks from reputable sources, as these signal authority to search engines. Also, confirm that your content matches user intent; a post meant to answer 'how to' should offer actionable steps. Monitoring these SEO factors can improve your chances of ranking higher in search results.