Poorly converting ads can be due to weak targeting, low-quality ad copy, or a lack of optimization. Refine your targeting and improve your ad creative for better results.

If your paid ads aren’t converting, the first thing to check is your targeting. Make sure your ads are being shown to the right audience—too broad or too narrow targeting can waste your budget. Low-quality ad copy or visuals can also affect your conversion rate. Create compelling, action-oriented ad copy that grabs attention and speaks to your audience’s pain points. Lastly, failing to optimize your ads can lead to wasted spend. Regularly monitor your campaigns, test different variations, and optimize for better performance.