Etsy stores may get traffic but fail to make sales if the product photos are unappealing, prices are too high, or there are no reviews. Improve your listings and build trust with reviews.

If your Etsy store has traffic but isn’t converting into sales, your product listings may not be appealing enough. Ensure your photos are high quality and showcase the product well. Pricing could also be an issue—compare your prices with competitors to make sure they’re competitive. Lastly, reviews play a huge role in building trust on Etsy. Encourage past buyers to leave reviews by offering excellent customer service and follow-up emails.