Bloggers can monetize without selling by using ad networks, sponsored posts, and affiliate marketing, which don’t require direct product sales.

Monetizing a blog without selling anything is entirely possible through several different methods. One of the most common strategies is using ad networks like Google AdSense, Ezoic, or Mediavine, which pay you based on the traffic to your blog and ad impressions or clicks. While ad networks don't require you to sell anything, they typically require significant traffic to be profitable. Another option is affiliate marketing, where you recommend products or services and earn a commission on sales. The benefit of affiliate marketing is that you're not directly selling products—you simply earn a referral fee if your readers make a purchase. Additionally, bloggers can earn money by creating sponsored content. Brands pay you to write posts that feature their products or services. In this case, you're being compensated for exposure, not for directly selling items. As long as you have an engaged audience, these non-sales monetization strategies can generate steady income for your blog without the need for selling physical or digital goods.